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Bucherer 1888 – Madison Avenue

About

Bucherer's Madison Avenue store in Midtown, an Official Rolex Retailer selling both new watches and Rolex Certified Pre-Owned. Bucherer, founded in Lucerne in 1888, has been owned by Rolex since 2024.

It stays open an hour later on Thursdays, which helps if you're coming from work. Note that Wempe on Fifth Avenue, long a Rolex address, no longer sells Rolex, so don't head there looking for a Submariner.

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Hours of Operation

Monday - Wednesday 10:00 AM - 6:00 PM
Thursday 10:00 AM - 7:00 PM
Friday - Saturday 10:00 AM - 6:00 PM
Sunday 12:00 PM - 6:00 PM

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